YMCA Middle Tennessee

SOLID STRATEGY AND GUIDANCE

Client: YMCA Middle Tennessee, Nashville, Tennessee

The YMCA of Middle Tennessee, one of the nation’s largest and most mission-focused YMCA associations, is known for its fundraising success, depth of community involvement, and outstanding volunteer and staff leadership.

The Y retained Lighthouse Counsel in 2003 to provide pre-feasibility study counsel and to staff a volunteer development task force. Lighthouse conducted an InFocus Feasibility and Planning Study™ on initial plans for the Y’s historic Vision 2020 Campaign, for which Lighthouse also was retained as campaign counsel.

With an initial goal of $50 million and multiple capital, annual and endowment priorities, Vision 2020 was expanded to a $75 million campaign and surpassed its goal in late 2008, ahead of schedule.

The campaign created momentum for the Y’s next wave of projects to ensure its ongoing, life-changing impact in Middle Tennessee and Southern Kentucky.

Lighthouse’s services to the YMCA included:

  • Comprehensive campaign strategy and counsel
  • Volunteer development
  • Donor cultivation
  • Campaign correspondences, meeting agendas and talking points
  • Proposals, case statements, video and other vital resources