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The Fundraising Effectiveness Project

The Fundraising Effectiveness Project

October 21, 2019

In this episode of The Beacon Podcast, Jeff Jowdy speaks with Ben Miller, chief analytic officer at DonorTrends and an AFP Fundraising Effectiveness Project Growth in Giving Initiative steering committee member, about the Fundraising Effectiveness project. Ben uses his mathematics background to discover trends in the nonprofit industry. In his conversation, Ben answers:

  • What is the Fundraising Effectiveness Project and what type of research does it conduct?
  • How can nonprofits use the free tools provided by the Fundraising Effectiveness Project?
  • What has been the most notable finding from this research?

About our guest

Benjamin Miller is a consummate entrepreneur drawing upon degrees in mathematics and systems engineering to advance database marketing in the non-profit industry. Ben Miller is the Chief Analytic Officer at DonorTrends, and has helped raise hundreds of millions of dollars from millions of donors over his career.  Ben also serves on the Research Council for the AFP and is a member of the Steering Committee for the Growth in Giving Initiative.