- Your Connection to Nonprofit Success

The Beacon Podcast

Nonprofits and Digital Content Creation

August 20, 2018

Nhu Te, editor-in-chief and content director for NonProfit Pro, rejoins The Beacon Podcast to discuss the importance of nonprofits creating their own digital content. Through her conversation with Jeff Jowdy, Nhu shares what qualifies as “good content” and gives her own insight to help you transform your nonprofit into a thought leader online. She answers questions such as: • What does it mean to be a digital thought leader? • How important is it for nonprofits to post their own original content? • What makes a “good” post? • Do you have any additional tips for content writers?

The Evolving Role of a College President

July 26, 2018

In this episode of The Beacon Podcast, Jeff Jowdy meets with the former chancellor of the University System of Georgia, Hank Huckaby, who recently retired with several leadership and achievement awards to his credit. Here, Hank sheds light on what makes college presidents effective. Some points he ponders: What are the top roles for a […]

Change for Good

July 3, 2018

On this episode of The Beacon Podcast, Jeff Jowdy sits down with Bernard Ross, director at the UK-based Management Centre (=mc) to talk about what motivates people to care, to change, to act, to give. Understanding the way people think and behave is a huge part of fundraising, but people often don’t act as expected. Why […]

Navigating the Digital Landscape for Nonprofits

May 30, 2018

On this episode of The Beacon Podcast, Jeff Jowdy speaks with Nhu Te, editor-in-chief and Content Director for NonProfit Pro, about hot topics in nonprofits. Some of the questions she answers include: What are some hot topics and trends nonprofits should be aware of today? What topics on your site garner the most attention and […]

Working through Wicked Problems

May 24, 2018

In this episode of The Beacon Podcast, Jeff Jowdy asks Bob Smith, Special Advisor for Executive Leadership and Talent Development at the University of the Tennessee, about the kind of leadership demands that a university faces. With over 14 years of experience in different university leadership positions, Bob answers questions such as: What are some […]

Aspiring Nonprofit CEO Advice

February 26, 2018

On this episode of The Beacon Podcast, Jeff Jowdy sits down with Roland Lundy, Operating Partner of Buffkin/Baker, to discuss CEOs and leadership. Some of the questions he answers include: What differences do you look for in a nonprofit CEO compared to a for profit CEO? What advice would you give someone aspiring to be […]

Work, Play, Pray Hard

January 15, 2018

In this episode of The Beacon Podcast, Lighthouse Counsel Senior Consultant David Snow speaks with Carolyn and Clark Baker. Clark spent much of his life as a YMCA executive in Tennessee and Texas. Throughout his career, he successfully raised millions of dollars to build new YMCAs and camps. He is also proud of the 23 […]

Adapting to Regional Differences

September 29, 2017

On this episode of The Beacon Podcast, Jeff Jowdy speaks with Beth Ann Locke, director of advancement at Simon Fraser University in Vancouver about best practices in fundraising and adapting to regional differences. Some of the questions she answers include: What practices do you depend on today that you learned early in your career? As […]

Social Media—Misuses and Misconceptions

August 10, 2017

On this episode of The Beacon Podcast, Jeff Jowdy speaks with Mark Galvin, CEO and Founder of ePresence, LLC, about nonprofits and nonprofit leaders having a presence online. Some of the questions he answers include: If I only had an hour to improve my LinkedIn profile, what should I attack? When you land on a LinkedIn profile for someone new to you, […]

Communication and a Culture of Excellence

July 28, 2017

In today’s episode of The Beacon Podcast, Jeff Jowdy sits down with Pat Wathen, who recently retired after 20 years working with Toyota Indiana. They focus their discussion on how to empower a culture of excellence and communication within an organization. Pat shares his knowledge, answering questions that include: How can a nonprofit build open […]

View from the Top

June 30, 2017

In this episode of The Beacon Podcast, Jeff Jowdy speaks with Dr. Michael Lindsay, president of Gordon College, to discuss leadership. Dr. Lindsay shares his findings on leaders in his most recent book, “View from the Top.” Their discussion gives answers to these questions: What is one thing that does make a major difference in […]

Communications Strategy: The Power of Positive Promotion

November 18, 2016

On this episode of The Beacon Podcast, Karen Kemp sits down with Sandy Lish, Principal and Founder of The Castle Group, to discuss communications strategy. Sandy taps into her vast amount of experience with communications strategies to go over everything from why it’s important, to where to start creating one, to tailoring it to your […]

Crisis Communications: It’s Not a Matter of If but When

November 4, 2016

On this episode of The Beacon Podcast, Karen Kemp interviews Philip Hauserman, Vice President of The Castle Group. Karen and Philip discuss crisis communications and the importance of planning for the inevitability of needing a plan in place. A highly experienced expert in crisis communications and communications plans, Philip answers vital questions including: What is a […

The Essentials of Major Gift Fundraising

October 21, 2016

On today’s episode, Tom Landrum has a conversation with Greg Daniels, Senior Executive Director of Leadership Giving at the University of Georgia. Greg has 26 years of fundraising experience, with much of it in today’s topic: major gift fundraising. Their conversation covers topics like: Greg’s career as a major gift officer Characteristics of a great […]

The Five Languages of Donor Love

September 23, 2016

In this episode of The Beacon Podcast, Jeff Jowdy interviews envelope-pushing fundraising practitioner Tammy Zonker. They discuss the five languages of donor love, an idea that Tammy formulated in response to the challenge of donor retention and the “#donorlove” movement. Some of the questions that Tammy answers with great insight include: Why did you come up with […]

Retention Fundraising

September 16, 2016

On this episode of The Beacon Podcast, Jeff Jowdy interviews Roger Craver, a pioneer in various kinds of fundraiser and author of “Retention Fundraising: The New Art and Science of Keeping Your Donors for Life.” Jeff and Roger discuss the significance of donor retention as a metric in fundraising, and Roger touches on: Trends in […]

The Truth of Fundraising

August 26, 2016

Kay Sprinkel Grace is the guest in this episode of The Beacon Podcast. Jeff Jowdy and Kay discuss the “truth” of fundraising, based on her most recent book The Busy Volunteer’s Guide to Fundraising. Kay uses her experience and research to inform this insightful conversation. Some of the questions she answers include: What are some effective […]

Lousy Board Members

August 12, 2016

On this episode of The Beacon Podcast, Jeff Jowdy interviews Simone Joyaux, an internationally recognized expert in fund development, board and organizational development, strategic planning and management. Simone is the author of Firing Lousy Board Members – And Helping the Others Succeed, which much of today’s conversation is drawn from. Some of the questions Simone answers […]

Seeing Through a Donor’s Eyes

August 5, 2016

On this episode of The Beacon Podcast, Jeff Jowdy speaks with Tom Ahern of Ahern Donor Communications, one of the most respected authorities on donor-centered communication. Through the conversation, Tom shares what it’s like to see through a donor’s eyes and how that can help nonprofits operate more effectively. Some of the questions Tom addresses include: How […]

Venture Philanthropy

July 29, 2016

On this episode of The Beacon Podcast, Jeff Jowdy discusses venture philanthropy with author, editor, publisher and media executive W. Randall Jones. Jeff and Randall cover some of the history of venture philanthropy, the characteristics of venture philanthropy in today’s world, and some of the most important factors that are influencing wealthy donors’ decisions about where and how much they are giving.

Measuring Fundraising Success

July 22, 2016

In this episode of The Beacon Podcast, Jeff Jowdy interviews Director of Corporate and Foundation Relations at Seattle Children’s Hospital Peter Drury. They cover the topic of measuring fundraising success. “Your measurement for fundraising success has to give you insight into future years and how you’re doing in planning for future years,” Peter shares. “If […]

Loving Your Donors

July 15, 2016

In this episode of The Beacon Podcast, Jeff Jowdy interviews John Lepp, donor champion and partner at Agents of Good. Their conversation focuses on the importance of donor love and what nonprofits can do to improve it. Jeff and John address many critical questions, including: How can nonprofits improve their relationships with donors? Are both large and small […]

Key Factors Driving Nonprofit Success

July 8, 2016

In this episode of The Beacon Podcast, Karen Kemp interviews Alicia Philipp of the Community Foundation for Greater Atlanta. They discuss the work being done at the Community Foundation, how they identify nonprofits that are the most effective, and key factors driving nonprofit success. These factors, Alicia says, include good strategic planning, staff and board […]

Unleashing Your Potential

June 28, 2016

In today’s episode of The Beacon Podcast, Lighthouse Counsel President Jeff Jowdy speaks with Matt Bodnar, a partner at Fresh Hospitality and the host of “The Science of Success” podcast. They discuss some of the surprising findings from Matt’s podcast, which uses research-based evidence to explain the science of being successful, and how those findings impact nonprofit […]

Bridge the Communication Gap

June 22, 2016

On this episode of The Beacon Podcast, Dr. Pamela Barden, a well-respected 35-year successful fundraising executive, is interviewed by Lighthouse Counsel President Jeff Jowdy to discuss communications in fundraising. Pamela addresses some of the most critical issues when it comes to communications, including: What is the number one job of fundraising communications? What are the […]

Great Boards Demand Great Relationships

June 6, 2016

In today’s episode of The Beacon Podcast, Lighthouse Counsel Senior Consultant Tom Landrum sits down with fundraising professional Mac Corry, who recently retired from his longtime role with the University of Georgia. In this conversation, they discuss the relationship between board involvement and fundraising, always a current topic for small nonprofits and large organizations alike. […]

Storytelling Grows Philanthropies

April 20, 2016

In today’s episode of The Beacon Podcast, Lighthouse Counsel President Jeff Jowdy talks with storytelling and philanthropy powerhouse Ruth Ann Harnisch. In this conversation, they discuss the crucial role storytelling plays in raising funds for nonprofit organizations, and offers an inside look at how nonprofit leaders, fundraisers and board members can better reach donors through […]

Donors Benefit Too

February 5, 2016

Harvey McKinnon is working to expand our thinking about giving. His new book, “The Power of Giving: How Giving Back Enriches Us All,” provides readers with ideas, exercises and stories that help reveal the unique gifts each person has to give. It emphasizes that the more you give, the more you have, and that we […]

The Art of Asking

January 15, 2016

In today’s podcast, “The Art of Asking,” Lighthouse Counsel President Jeff Jowdy talks with fundraising icon Jerry Panas. Some of the crucial topics they’ll cover: What motivates donors to give? What are the attributes of a great gift solicitation? What are common mistakes made during solicitations? In this chat, Jerry admits that he’s gotten a […]

Moving Toward Stress-Free Partnerships

December 19, 2015

James Finck has been figuring out ways to spread the YMCA’s mission as far as possible since he began his career as director of health and fitness with the Kern County Y in Bakersfield, Calif., right after graduating from college. Finck has been president and CEO of the YMCA Austin since 2008. Along the way, […]

Creating a Culture of Ethics

December 11, 2015

On this episode of The Beacon Podcast, Joe Scarlett, the retired CEO and chairman of Tractor Supply Company and founder of the Scarlett Leadership Institute in Franklin, Tennessee, shares his insight on forming a culture of ethics in any organization. He covers: Success stemmed from personal ethics Maintaining ethics during rapid growth How to build […]

Annual Funds In Higher Education: A Conversation with David Jones

December 2, 2015

David Jones, Executive Director for Annual Giving & Constituent Development at the University of Georgia, remembers when annual giving campaigns were 2 mailings and a single-ask telemarketing effort. Now, it’s a much more sophisticated operation. “Annual giving offices are focused on channeled integration using every tool we have to communicate a consistent message, and honoring […]

Harness the Power of Staff Donors

November 2, 2015

“By sharing the story with our staff through proper cultivation, asking, and stewardship, all levels will understand the story…. If they understand the story, they’re better connected to what they do each day, and they’re more likely to support the organization in both time and treasure.” Adam Clevenger, Regional Collaboration Manager for the YMCA of […]

Psychology of Philanthrophy

October 9, 2015

Bernard Ross, director of the Management Centre, shares how fundraisers can apply the nobel-prize winning work of psychologist Dr. Daniel Kahneman to better understand how donors think. Kahneman argues that we use two processes to make decisions: System 1 and System 2. System 1 is fast, instinctive, and emotional, while System 2 is slower, more […]

Moving the Needle on Retention

October 2, 2015

Guest of The Beacon Podcast is Steven Shattuck, VP of Marketing for Bloomerang which helps nonprofit organizations to reach, engage and retain the advocates they depend on to achieve their vision for a better world. This successful industry executive is interviewed by Lighthouse Counsel President Jeff Jowdy to share his expertise on the important metric […]

Watch Your Overhead

August 19, 2015

Dr. Pamela Barden, a well-respected 35-year successful fundraising executive is interviewed by Lighthouse Counsel President Jeff Jowdy to share her insight on the important topic of overhead and the dramatic role it plays in our industry. According to Pamela, “Overhead is the cost of doing business and we should stop treating it like a nasty […]

A Deeper Understanding of Campaign Planning and Feasibility Studies

August 19, 2015

Does your next campaign have the kind of appeal that makes people say, “I can’t wait to write a check for that. That is just so important.”? If you’d like it to, you’ve come to the right place. In today’s edition of The Beacon Jeff Jowdy talks with development powerhouse Jerry Linzy about campaign planning […]

Building a Fundraising All-star Board

July 7, 2015

Does your next campaign have the kind of appeal that makes people say, “I can’t wait to write a check for that. That is just so important.”? If you’d like it to, you’ve come to the right place. In today’s edition of The Beacon Jeff Jowdy talks with development powerhouse Jerry Linzy about campaign planning […]

Importance of Donor Retention and Steps to Improve It

July 6, 2015

In this edition of The Beacon Podcast, Jay Love, founder and CEO of Bloomerang discusses why donor retention is important: It is easier to retain a donor than aquire one It is less expensive Multi-year donors refer other donors and yield larger gifts and legacy gifts. Donor retention is a hot topic in the nonprofit […]

Legal Considerations and Planned Giving as More than an Afterthought

February 5, 2015

In this edition of The Beacon Podcast, Jay Love, founder and CEO of Bloomerang discusses why donor retention is important: It is easier to retain a donor than aquire one It is less expensive Multi-year donors refer other donors and yield larger gifts and legacy gifts. Donor retention is a hot topic in the nonprofit […]

Factors That Drive Changes to a Charitable Bequest

January 27, 2015

Today’s issue of The Beacon features an insightful discussion with Dr. James Russell about recent findings in the American Charitable Bequests Demographics Report. The report is a portion of the larger Health and Retirement Study, a national, longitudinal study began in 1992 that serves as the premier study of retirement and giving patterns in the […]

Trends in Grant Making and Fundraising

December 10, 2014

In this edition of The Beacon Podcast features a conversation with J.D. Elliott, president of The Memorial Foundation in Hendersonville, Tennessee. J.D. Elliott has been involved in philanthropy for over 20 years and shares his insights on current trends in fundraising and grant making. He offers perspective on attributes he looks for – both in […]

Keys to Sustainable Fundraising

December 5, 2014

In this edition of The Beacon, Larry Johnson, author of the award-winning book The Eight Principles of Sustainable Fundraising, talks with Jeff Jowdy about the bilateral relationship of fundraising. Larry shares that nonprofit organizations must recognize that what they are offering to donors is as significant as what they are asking from donors. He challenges […]

Insight from a foundation leader

November 7, 2014

In this edition of The Beacon, Larry Johnson, author of the award-winning book The Eight Principles of Sustainable Fundraising, talks with Jeff Jowdy about the bilateral relationship of fundraising. Larry shares that nonprofit organizations must recognize that what they are offering to donors is as significant as what they are asking from donors. He challenges […]

The Growing Need for Fundraising in Public Higher Education

October 8, 2014

Dr. Robert M. Smith, president emeritus from Slippery Rock University of Pennsylvania, discusses the growing need for fundraising in public higher education. In this conversation with Lighthouse Counsel president Jeff Jowdy, Bob shares the challenges colleges face with greatly diminished state funding, the need for college presidents to be focused on fundraising, the growing role in fundraising of other senior staff, and the challenge of securing the right talent for a college’s development program.

The Importance of Higher Education Annual Giving and Young Alumni Participation

July 4, 2014

Tom Landrum, former vice president for development and alumni relations at the University of Georgia, discusses the importance of an annual fund and engaging younger alumni. Tom Landrum was responsible for managing the university’s advancement program…

Elements to Successful Annual Campaigns

April 11, 2014

In this podcast, Curt Hazelbaker, President and Chief Executive Officer for YMCA of Northwest North Carolina discusses the importance of several components for nonprofit annual campaigns with Dave Fulscher. He began his YMCA career…

An Introduction to Annual Campaigns

April 4, 2014

This podcast features Erik Daubert, Director of Fund Development Partnerships for the YMCA of the USA, discussing a variety of topics regarding annual campaigns with David Fulscher. With almost 25 years of non-profit experience, Erik Daubert is regarded as a leader in the nonprofit sector. Erik has worked and trained with thousands of nonprofit organizations from around the world…

Alumni Engagement and the Work of Alumni Relations

March 28, 2014

This week’s podcast is hosted by Isaiah Adona and features Deborah Dietzler, Executive Director of Campaign Engagement for the University of Georgia’s Development Office. Deborah provided leadership to UGA’s Alumni Association for 17 years. Prior to her arrival at UGA, she was the Director of Alumni Services at…

Global Fundraising: How the World is Changing the Rules of Philanthropy by Penelope Cagney

February 11, 2014

This week’s podcast features Penelope Cagney, MA, CFRE, CEO of the Cagney Company on the topic of global fundraising. She has 25 years of experience in planning, development and governance.

A Step Beyond Multichannel Fundraising

October 29, 2013

Jeff Jowdy hosted this week’s podcast with Margaret Battistelli Gardner, editor-in-chief and founding editor of FundRaising Success: the fundraiser’s complete source for multichannel strategy and integration techniques. Together, they discuss nonprofit organizations moving beyond multichannel integration and into holistic fundraising. In this podcast Margaret covers the following: What is holistic fundraising? How does it relate […]

An Introduction to Endowment Campaigns and Planned Giving Programs

September 10, 2013

In our second podcast of The Beacon: Your Connection to Nonprofit Success, Dave Fulscher of Lighthouse Counsel speaks with Gail Glasser, Senior Vice President for Association Advancement at the Capital District YMCA in Albany, New York. Previously, Gail served as President and CEO of the YMCA of Central Kentucky in Lexington. She has also worked […]

The Formula for Effective Case Statements: Double H + Quad W

September 2, 2013

In our very first podcast of The Beacon: Your Connection to Nonprofit Success, Jeff Jowdy of Lighthouse Counsel introduces Del Martin of DEL-ux Consulting Group. Del has earned numerous accomplishments in the nonprofit community, including providing results-oriented counsel to capital and endowment campaigns and helping clients establish major gifts and annual fund programs.